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写出带货好文案，最关键的是什么？

好的带货文案具备了哪些特质，应该怎么去写，才能吸引用户呢？前几天有位新同事问我：“想写出好的带货文案，最关键的到底是什么？” 其实在我看来，之前文章提到过的那些技巧都挺重要，但要说“最”关键的，可……

于极 2020年09月22日 624 阅读

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/www/wwwroot/www.layinfo.com/vendor/topthink/think-orm/src/model/Collection.php ( 6.42 KB )
/www/wwwroot/www.layinfo.com/app/common/extend/TreeExtend.php ( 6.33 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/framework/src/think/facade/View.php ( 1.71 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/framework/src/think/View.php ( 4.41 KB )
/www/wwwroot/www.layinfo.com/extend/tool/PageExtend.php ( 5.76 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/think-view/src/Think.php ( 8.42 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/think-template/src/Template.php ( 46.82 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/think-template/src/template/driver/File.php ( 2.33 KB )
/www/wwwroot/www.layinfo.com/runtime/home/temp/07cc7f0b0cf858d1120babce247e51f4.php ( 9.98 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/framework/src/think/Response.php ( 8.54 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/framework/src/think/response/Html.php ( 0.98 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/framework/src/think/Cookie.php ( 6.15 KB )
/www/wwwroot/www.layinfo.com/vendor/topthink/think-trace/src/Html.php ( 4.49 KB )

CONNECT:[ UseTime:0.000576s ] mysql:host=127.0.0.1;port=3306;dbname=wwwlayinfo;charset=utf8
SHOW FULL COLUMNS FROM `lay_admin_config` [ RunTime:0.000943s ]
SELECT * FROM `lay_admin_config` [ RunTime:0.000326s ]
SHOW FULL COLUMNS FROM `lay_client_track` [ RunTime:0.000805s ]
SELECT * FROM `lay_client_track` WHERE `ua_code` = '3b3d3886829021b3' AND `ip_long` = 316248096 AND `target` = '/author/于极.html' AND `create_time` > 1714665600 LIMIT 1 [ RunTime:0.025426s ]
INSERT INTO `lay_client_track` SET `target` = '/author/于极.html' , `referer` = '' , `path` = '' , `ua_code` = '3b3d3886829021b3' , `ip_long` = 316248096 , `pv` = 1 , `screen` = '' , `create_time` = 1714675722 , `update_time` = 1714675722 [ RunTime:0.002388s ]
SHOW FULL COLUMNS FROM `lay_client_track_ips` [ RunTime:0.000816s ]
SELECT * FROM `lay_client_track_ips` WHERE `long` = 316248096 LIMIT 1 [ RunTime:0.002591s ]
SHOW FULL COLUMNS FROM `lay_client_track_uas` [ RunTime:0.000768s ]
SELECT * FROM `lay_client_track_uas` WHERE `ua_code` = '3b3d3886829021b3' LIMIT 1 [ RunTime:0.000368s ]
SHOW FULL COLUMNS FROM `lay_cms_article` [ RunTime:0.000768s ]
SHOW FULL COLUMNS FROM `lay_cms_category` [ RunTime:0.000732s ]
SELECT `id`,`pid`,`name`,`alias` FROM `lay_cms_category` WHERE `nav` = 1 [ RunTime:0.000345s ]
SELECT COUNT(*) AS think_count FROM `lay_cms_article` `cms_article` LEFT JOIN `lay_cms_category` `cms_category` ON `cms_article`.`cid`=`cms_category`.`id` WHERE `author` = '于极' [ RunTime:0.000820s ]
SELECT `cms_article`.*,cms_category.name as category,cms_category. alias FROM `lay_cms_article` `cms_article` LEFT JOIN `lay_cms_category` `cms_category` ON `cms_article`.`cid`=`cms_category`.`id` WHERE `author` = '于极' ORDER BY `top` DESC,`id` DESC LIMIT 0,20 [ RunTime:0.000823s ]
SELECT `id` FROM `lay_cms_article` ORDER BY `id` DESC LIMIT 10000 [ RunTime:0.000678s ]
SELECT `id`,`title`,`author`,`cover`,`resume`,`top`,`view`,`create_time` FROM `lay_cms_article` WHERE `id` IN (502,586,500,164,137) [ RunTime:0.000491s ]
SELECT `id`,`title`,`author`,`cover`,`resume`,`top`,`view`,`create_time` FROM `lay_cms_article` ORDER BY `view` DESC LIMIT 5 [ RunTime:0.000694s ]
SELECT COUNT(*) AS think_count FROM `lay_cms_article` WHERE `author` = '于极' [ RunTime:0.000672s ]
SELECT SUM(`like`) AS think_sum FROM `lay_cms_article` WHERE `author` = '于极' [ RunTime:0.000653s ]
SELECT SUM(`view`) AS think_sum FROM `lay_cms_article` WHERE `author` = '于极' [ RunTime:0.000621s ]

0.081605s

作者：于极

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